Effective 2015, I’ve moved all new published content to my LinkedIn page:
Please join me there to see update on various marketing with impact topics.
Randall Beard is a leading and award winning Chief Marketing Officer and General Management executive with 25+ years global experience across consumer packaged goods, financial services and high-touch service brands, including The Nielsen Company, Procter & Gamble, American Express, and UBS. He is currently President, Expanded Verticals, at The Nielsen Company.
Randall has worked and built business and teams in virtually every major market in the world, including USA, Canada, China, India, Hong Kong, Singapore, Australia, Japan, Taiwan, Korea, UK, Switzerland, Germany, France, Spain, Italy, Russia, Mexico, Argentina, and Brazil.
Randall currently serves on the Advisory Board of CityExplorer TV and Nielsen Catalina Solutions. He is a member of M50, Marketing Executive Networking Group, and the CMO Club. In addition to this blog, Randall contributes periodically to Branding Strategy Insider and MENG Blend, and is a frequent speaker at industry conferences and events.
The postings on this site are his own and those of guest bloggers and don’t necessarily represent The Nielsen Company’s positions or points of view.